In addition to a multi city presence, BE also launched a special roll out of five murals for the My Morning Jacket album release in the Summer of 2015. The artwork in each city was created by various artists, with each of their own individual interpretation of the band’s album cover aptly titled the Waterfall. This unique project took place in Chicago, Nashville, New York, Los Angeles and Louisville. Chris Chappell, artist of the Louisville mural location actually earned the top spot with his work earning bragging rights as the winner of Louisville Mural of the year! Beautify Earth was proud to have worked in collaboration with all of the artists on this multi city, album release initiative.
This project shows what’s possible when a great companies and musicians come together for a common cause.